Creative Strategist - App Dev

Reddit’s KarmaLab is the creative engine behind the Global Sales Organization, helping brands show up on Reddit in ways that feel authentic to the platform while driving real business impact. As Reddit’s in-house creative strategy team, KarmaLab partners closely with Sales, Marketing, Product, and advertisers to develop campaigns, creative strategies, and storytelling that connect brands with Reddit communities.

We’re looking for a Creative Strategist to support Reddit’s growing App Development business. This person will help shape creative strategy for app advertisers while partnering across Sales, Product, and Marketing teams to translate business challenges into culturally resonant Reddit ideas that drive impact.

Location: Hybrid in New York or San Francisco

What You’ll Do:

• Build creative strategies and campaign concepts that help app advertisers show up authentically on Reddit
• Partner closely with Sales and xfn teams on pitches, RFPs, presentations, workshops, and client storytelling
• Act as a creative consultant and Reddit platform expert for App Dev-focused clients and agency partners
• Translate business challenges, growth objectives, and platform insights into culturally resonant Reddit-native ideas that drive impact

What You Bring:

• Deep understanding of Reddit, internet culture, and community-driven platforms
• Strong storytelling, presentation, and client communication skills
• Experience working closely with Sales and xfn partners to drive business growth
• Ability to navigate ambiguity and develop compelling creative strategies in fast-moving environments
• Understanding of mobile app growth or pe