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An overview of this role As the Lead Product Marketing Manager for Pricing and Packaging, youll be the bridge between GitLabs pricing strategy and sales execution.
Youll translate our pricing and packaging structure into clear, compelling narratives as part of your positioning and messaging effort. Practical enablement will help sales teams confidently explain value, recommend the right options, and navigate pricing conversations with prospects, partners, and customers.
Your primary focus is reducing the friction that pricing questions create in the field. Youll build playbooks, messaging frameworks, tier differentiation guidance, objection handling, interactive calculators and other deal-acceleration tools, and value quantification assets that make pricing changes easier to understand and easier to sell across self-serve, sales-assisted, and enterprise segments.
To stay grounded in what the field actually needs, youre expected to spend approximately 50% of your time in customer and sales meetings — this direct exposure is how youll develop the sharpest insights and produce the most impactful enablement.
Youll partner closely with product management, sales leadership, finance, revenue operations, and other Product Marketing Managers to understand pricing updates, gather feedback on whats not working, drive conversations with customers, and turn pricing changes into clear value propositions and int