Senior Product Manager, Carrot Ads

Were transforming the grocery industry

At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together

Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.

Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.

Instacart is a Flex First team

There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.

Overview Instacarts Ads organization is one of the most strategically important and fastest-growing parts of the business, and Carrot Ads sits at the center of that growth

Our Carrot Ads offering enables retailers and partners to use the best of Instacart advertising — our technology, expertise, and brand partnership reach — to monetize their own e-commerce properties

Carrot Ads is one of the fastest-growing parts of Instacarts Ads business and is central to Instacarts strategy for expanding its advertising ecosystem beyond its own properties.

We are looking for a Senior Product Manager to own and drive the Carrot Ads platform This is a high-impact, high-visibility role that sits at the intersection of complex technical infrastructure, external partner relationships, and strategic business growth

Youll serve as the primary product point of contact for Carrot Ads largest and most complex API-integrated partners, own the publisher-facing infrastructure that underpins how all Carrot Ads partners operate on Instacarts ads stack, and help drive the strategic direction of the program over tie.

This role offers the rare opportunity to shape a product that matters both internally — as a critical driver of Instacarts overall Ads business — and externally, by powering retail media network (RMN) programs for high-profile retailers. Youll work across nearly every