Lead Industry Manager (Scaled) - Greater China Region

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We are looking for a Lead Industry Manager in our Singapore-based Greater China Export Sales Team. This person will oversee an explosive growth opportunity in the Greater China Region with a unique potential for sustained global impact. This role will report directly to the Director of Sales for the Greater China Region.

What you’ll do:

• Lead and grow the scaled segment to deliver against quarterly revenue, retention, and advertiser growth targets for Greater China Region (GCR).
• Own the scaled coverage model for scaled business (SMB)—define segmentation, service levels, account assignment, capacity planning, and operating cadence to maximize ROI and consistent execution at scale.
• Serve as one of the primary senior point of contacts for key GCR agencies and channel partners supporting Scaled business; build and deepen executive relationships, align on joint business plans, and co-drive partner accountability to performance.
• Develop and deploy acquisition, activation, and retention strategies/programs for Scaled business (e.g., onboarding motions, always-on optimization frameworks, reactivation plays, seasonal packages) that measurably improve spend, repeat rates, and LTV.
• Implement scalable processes, playbooks, and automation (tooling, standardized outreach, learning agendas, QA, escalation paths) that enable efficient execution across large account volumes without sacrificing quality.
• Achieve targets through rigorous planning and analytics—set goals and KPIs by segment, analyze cohort and