Regional Director, Sales (UKI)

About Mixpanel

Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the products they build. By combining powerful analytics with AI that knows your business, Mixpanel helps teams see what’s working, diagnose what’s not, and decide what to build next. Learn more at mixpanel.com.

About the UKI Sales Team

The UKI Sales team is building Mixpanel's go-to-market motion in EMEA. We work with customers across a range of industries, moving from a general motion toward a vertical model where reps develop deep expertise in a single industry. This team sits alongside the broader EMEA and global enterprise organisation.

About the Role

This is a hybrid role based in London. As Regional Director for UKI you'll build the operating system for a repeatable, high-performing enterprise motion in one of Mixpanel's key growth markets, while also standing up a GTM structure across dedicated verticals, general verticals, and general business coverage. You'll lead a team of Account Executives, developing reps at different stages of their vertical expertise while directly influencing complex, multi-stakeholder enterprise deals. This role suits a commercially sharp, operationally rigorous leader who's comfortable building in an early-stage, still-maturing market and turning early traction into a scalable region.

Responsibilities

• Design the GTM strategy for UK, including the shift toward a vertical coverage model, and build the sales processes and territory strategy that make it repeatable
• Own quota attainment and forecast accuracy across the team, with the pipeline health and win-rate discipline to back it up
• Partner directly with AEs on large, multi-threaded opportunities, orchestrating executive engagement and acting as the escalation point for strategic accounts
• Recruit and coach enterprise sellers at every career stage, and codify what's working into playbooks the team can reuse
• Align with Customer Value Architects, Customer Engineering, Marketing, and Partnerships, and represent UK needs in global and EMEA planning

We're Looking For Someone Who Has

• Extensive experience in SaaS sales, including several years leading teams with reps at multiple career levels
• A track record of leading complex, multi-stakeholder enterprise deals with large contract values
• Direct experience building or scaling sales motion, not just inheriting one that already existed
• Strong command of enterprise forecasting, pipeline inspection, and revenue governance
• Demonstrated ability to hire and develop sellers at different stages of their careers, a