Machine Learning Engineer II, Ads - Response Prediction

Were transforming the grocery industry

At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together

Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.

Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.

Instacart is a Flex First team

There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.

Overview

About the Role

As a Machine Learning Engineer, you will have the opportunity to collaborate closely with senior engineers and product leaders as part of your team Together, youll develop and enhance Instacarts ads systems

You will use machine learning to devise and refine solutions in crucial areas such as ads selection, ranking, bidding, and auction across all of Instacart’s consumer facing surfaces and Ads Ecosystems

You will actively contribute to initiatives, assisting in all stages of ML projects from the initial concept, through prototyping and experimentation, to final launch.

About the Team

The Ads Response Prediction team owns systems, algorithms and ML models to ensure a relevant and engaging Ads experience to customers of all the platforms powered by Instacart

This includes search and exploration retrieval systems, Sequential Modeling and Generative Retrieval systems, LLM integrations, relevance models, pCTR models, bidding models and Foundation Models

The team optimizes for an efficient marketplace to ensure customers see ads that help them try new products/brands, advertisers boost their product sales for a good return on investment, and instacart generates the deserving revenue as well.

About the Job

Design, develop, and deploy machine learning solutions including data pi