Senior Account Executive, Vertical Accounts

About Mixpanel

Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the products they build. By combining powerful analytics with AI that knows your business, Mixpanel helps teams see what’s working, diagnose what’s not, and decide what to build next. Learn more at mixpanel.com.

About the Team

Mixpanel is building a vertical go-to-market motion — organizing enterprise sales by industry so we can sell in the buyer's language, with their use cases, and with proof from companies they recognize. This team is distinct from Mixpanel's Named Account team, which owns renewals and growth on the existing customer base; this team's mandate is net-new enterprise logos and expansion within a vertical.

About the Role

We're hiring a Senior Account Executive, Verticalized Sales to own growth within an industry vertical across North American markets. You'll drive net-new enterprise pipeline and expansion within your vertical, running full-cycle enterprise deals from first meeting to close. Beyond your own territory, you'll build deep vertical expertise and put it to use — shaping the discovery questions, messaging, and competitive positioning your peers rely on, and feeding what you learn in the field back into the team's playbooks. This role suits someone who's comfortable building in ambiguity, since the vertical model is still maturing and the playbooks are being built in real time.

Responsibilities

• Drive net-new enterprise pipeline within your assigned vertical(s) — sourcing, qualifying, and closing new Mixpanel customers, as well as new business units and subsidiaries within existing customers
• Drive expansion alongside Renewal Managers on renewal growth and Customer Value Managers on upsell opportunities in current business units or new subsidiaries
• Run a full-cycle enterprise sales process from first meeting to close, applying MEDDPICC (or Mixpanel's chosen methodology) to qualify and manage every deal
• Forecast accurately and surface risk early, to your manager and in the CRM
• Learn the language, buyer personas, and common use cases of your vertical, and apply industry-specific discovery questions, messaging, and competitive positioning
• Shape and refine your vertical's playbooks — messaging, discovery questions, competitive intel, and deal patterns — so what you learn in the field becomes repeatable for the wider team
• Ask credible technical discovery questions about a prospect's data, analytics maturity, and existing tooling
• Partner closely with Sales Engineering on demos and technical validation tailored to your vertical's use cases
• Keep SFDC pipeline